NO MONTAGE REQUIRED: TARGETED CONTENT TAKES TRAINERS TO THE NEXT LEVEL
StudyMix are a local hospitality training company with a strong emphasis on enjoyable learning. They came to Kymodo wanting to use digital marketing to communicate their fun ethos and generate more organic traffic to their website.
The ultimate goal of their campaign was to generate more enrolments within the first 3 months of signing with Kymodo.
KEYWORDS RISING ABOVE THE COMPETITION
In just 3 months Studymix saw their website’s rankings for low, medium and high competition keywords rise:
KEYWORDS MOVED UP 20-50 POSITIONS
With the new content strategy implemented, even non-ranking keywords started to rank.
Now that the website has all the information potential students need to make an informed decision about signing up to the training courses, the number of site visitors converting has jumped from 0% to 3%.
OF TRAFFIC WAS ORGANIC BEFORE THE CAMPAIGN
Prior to signing with Kymodo, Studymix voiced serious concerns about the health of their online presence. Now, they are happy with the initial results the campaign has achieved, and look forward to seeing what Kymodo’s future work on their website can do for their business.